Google’s Newest Chrome Feature Will Be … an Ad Blocker?

The Alphabet-owned tech giant Google may be making a seemingly odd move in the not too distant future, as new reports from within the company are pointing towards a Chrome-based ad blocker. The blocker would be an extension of some of their other recent moves, like docking sites with annoying…

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AdTech Weekly Round Up

A look at how last week’s news affects mobile publishers Google AMP Is Expanding Its Advertising Options After two years of bringing users content at lightning fast speeds, Google AMP is now trying to do the same for advertisements. Their goal, as Vamsee Jasti, a Google product manager, puts it,…

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Tech and Telcos: How It All Unraveled

Part Two in a Four-Part Series It was strictly an alliance of convenience, but for years it held together easily enough. When their interests started to diverge, only one of them noticed. Sly technology, alert to the future, began dreaming up new possibilities and priorities. The steady telcos, failing to…

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Second Quarter Earnings Reports Show Big Gains for Mobile Advertising

For large tech companies depending on mobile advertising revenue, the second-quarter earnings reports released last week brought welcome tidings, perhaps even unbridled happiness. As years of investment in mobile technology and advertising come to fruition, companies like Facebook, Twitter, and Google parent company Alphabet all saw gains due to revenue…

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