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Lead to Cash Bash 2024

Logistics

Section titled “Logistics”

🌍 Location: Orlando, FL 🇺🇸 🏢 Venue Walt Disney World Dolphin Resort 🗓 Dates: Thu 21.11 → Fri 22.11 :technologist: Who’s attending: @julio.medrano 📦 Organiser: Indigo Trigger 🧩 Format: Regular attendance 📑 Attendee list: Spreadsheet 🌐 Website: Link

Overview

Section titled “Overview”

👥 Attendees: List here 🎯 Prospects:

  • Chicago Sun-Times
  • Cox Media Group
  • Deseret News
  • Graham Media Group
  • HD Media
  • Hearst Newspapers
  • iHeart Media
  • La Presse
  • Lee Enterprises
  • National Trust for Local News
  • Postmedia
  • Salem Media Group
  • Seaton Publishing
  • Star Tribune

📈 Highs

  • Great networking opportunities and we were the only Analytics solution attending.
  • Lot’s of buzz and people talking about us, due to our penetration in the US and now working with the larger newspaper groups we have signed recently.
  • We were able to get free sponsorship as Julio had a goos relationship with the owner of the event. We sponsored the last Happy Hour of the event and had a shout out on stage. Our logos were at the bars and displayed on the big screens.
  • We met with everyone we planned on meeting and had great conversations with all of the prospects we were going for.

📉 Lows

  • N/A

Cost

Section titled “Cost”

🎟 Package Cost: 2,634 € 🛩 Travel Cost: 1,407 € 💰 Total Cost: 4,041 €

Preparation

Section titled “Preparation”

✉️ Mailing ✅

🔎 Account Insights ❌

🎪 Booth ❌

🗃 Promotion Collaterals ❌

💠 Sponsorship ✅

  • Sangria Bar Sponsorship - Single Day (Friday, Nov 17th 2023)
  • Five (5) Minute company introduction / presentation ahead of Sangria Bar Opening (Friday, Nov 17th 2023)
  • One (1) Employee Passes.
  • Acknowledgement as Sangria Bar Event sponsorship in marketing of conference.
  • Premium branding throughout the event on signage and event materials
  • Access to full contact attendee list beginning July 1st, 2023.
  • Branding in all event promotional materials including www.leadtocashbash.com.
  • Promotion in Lead-to-Cash Bash Mobile Messaging platform before, during and after Conference.

:teacher: Presentation ✅

  • Presentation by @julio.medrano as per sponsorship package

🍽 Dinner ✅

  • Paid for dinner for two prospects we should be able to win rather quickly (Star Tribune & National Trust for Local News)

📢 Side event ❌

👤 LinkedIn Ads ❌