MediaPost's Publishing Insider Summit 2024

Logistics

🌎 Location: Bonita Springs, FL 🇺🇸 🏢 Venue: Hyatt Regency Coconut Point 🗓 Dates: [date-range from=2024-02-21 to=2024-02-24] :technologist: Marfeelers: @julio.medrano 📦 Organiser: MediaPost 🧩 Format: Regular attendance 📑 Attendee list: Not available 🌐 Website: Link

Overview

👥 Attendees: 70 🎯 Prospects: 9

📈 Highs

• 6 follow-up demos booked (more to come in the coming week)
• Relationship reinforcement with current client (Impremedia) and soon to be clients (The Information, Q Digital).
• We met with the following big potential prospects of note: Axios, Bloomberg, CNBC, G/O Media, Nexstar, & The Information.
• Lots of big brand there, so we are establishing ourselves as big players in the industry.
• This is our 2nd year attending and you could see the difference in terms of brand recognition.
• Lot of focus at this event on networking and relationship building which was great for us.

📉 Lows

• Smaller event, so not a huge list of attendees.

Meetings

1. Aarp.org US 300M PVs - Meeting at the conference
2. Apartmenttherapy.com US 50M PVs - Meeting at the conference
3. Voxmedia.com US PVs TBD - Meeting at the conference
4. Axios.com US 70M PVs - Meeting at the conference
5. Q.digital US 25M PVs - Meeting at the conference
6. New York Times - Meeting at the conference (Executive Director, Sales Operations and Audio)

Cost

🎟 Package Cost: 4,606 € 🛩 Travel Cost: 1,520 € 💰 Total Cost: 6,126 €

Accounts won

• The Information -> 1,216€ MMR
  • Event allocation: 100%

🏆 Total weighted cMMR: 1,216€