Turning the cookie-crisis into opportunity

How to use chrome’s depreciation of 3rd party cookies to your advantage. 23 Sep 2020 at 15:00 GMT +1

We will be covering:

  • What 3rd party cookies do and why they are being removed
  • How much value 3rd party cookies add to publishers
  • Practical changes the changes will produce
  • New ways to add value to digital advertising
  • How to turn the cookie-crisis into opportunity

Speakers

  • Gavin Dunaway Editorial Director I am the Editorial Director at AdMonsters, a company dedicated to informing, educating and fostering a community for digital media professionals through events and insightful website content.
  • Ryan Cochrane Chief Operating Officer Chief Operating Officer @ Good-Loop. Believer in advertising as the vehicle for social change at scale.
  • Zsofia (Sophie) Toth Global Programmatic and Ad Tech Lead Global Programmatic and Ad Tech Lead @ Euronews + Independent Digital Media & Ad operations consultant
  • Alexandra Jorge Innovation and implementation consultant Innovation and implementation consultant, helping MarTech companies grow sustainably and at scale. Former COO @ Adludio.
  • Sergio Vives Vice-president of Sales Media sales and business development leader with over 15 years of international experience in different revenue related roles in online media publishing industries.
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