Marfeel Journeys

Your data knows. Journeys acts.

Turn the signals you already track into email journeys: a checkout left behind, a declined card, a reader about to cancel. Build them right where your data lives, pick who enters, and let each reader’s next click choose the email that follows.

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Trusted by the world’s top publishers to grow their audience

Marfeel Journeys

Know it. Act on it. In one place.

Ready-Made Journeys

Start from a journey built for the moments that cost subscriptions: abandoned checkouts, failed payments and readers about to cancel.

Triggered by Your Data

Readers enter when they act, go quiet or join a segment, and your CRM can enroll them too. No exports, no lists to sync.

Emails That Listen

Add emails, waits and decisions. A reader who clicks gets the offer, the rest get a reminder, all laid out on one canvas.

You have the data. Now act on it.

Your Data

You already knowwho’s about to leave.

Who left checkout, whose card was declined, who keeps coming back to pricing, who is likely to cancel. You know it, but each signal sits in a different system. Journeys acts on all of them right where your data lives.
Marfeel Journeys - Behaviour signals from Analytics: left checkout, pricing page visitsMarfeel Journeys - A reader likely to cancel, predicted by the CDPMarfeel Journeys - A declined card from Payments
Templates

Start from a journey that already works.

Pick a ready-made journey for abandoned checkouts, failed payments, expiring cards or readers likely to cancel. Each one comes with its emails, waits and decisions in place. Change what you like, or start from scratch.
Marfeel Journeys - The template picker with 18 templatesMarfeel Journeys - The Abandoned checkout template
Who Enters

Readers who act.Readers who go quiet.

Choose who enters: readers who cross an activity threshold, readers who stop showing up, any segment from your data, or people your CRM enrolls through the API. Decide whether they can come back, once or after a cooldown.
Marfeel Journeys - The journey editor with its settings and canvas
Marfeel Journeys - Who enters: activity threshold, went quiet or the API
Compose

See every email as readers will.

Lay out emails and waits on one canvas. Pick a template for each email and see it exactly as the reader gets it, right next to the step. Need a change? Open the template without losing your place.
Marfeel Journeys - The Send email panel with the template preview
Marfeel Journeys - The selected email step on the canvas
Decisions

A click gets an offer.The rest, a reminder.

Add a decision and let readers choose their path. Those who clicked the last email get a better offer. Those who didn’t get a gentle reminder, and both paths join again when they’re done.
Marfeel Journeys - A decision splits readers who clicked from those who didn’tMarfeel Journeys - Adding a decision step to the journey
Safe to Send

Every opt‑out honored.Every inbox respected.

Each journey has its own unsubscribe list. A frequency cap and required consents apply across your site, and Journeys checks every step before it goes live, pointing to the exact field that needs fixing.
Marfeel Journeys - Journey settings flagging the missing unsubscribe list
Marfeel Journeys - Fix 1 problem to publish
Marfeel Journeys

Checkouts recovered.Payments saved. Readers kept.

See Marfeel Journeys in action

Book a demo and see how your team can turn the signals you already have into subscriptions.

Marfeel dashboard