Marfeel Multimedia Analytics

Understand the performance of your multimedia content

Your team can produce a limited amount of multimedia content. Make every piece count.

Helping publishers get more out of their multimedia content

Marfeel Multimedia Analytics

Make audio and video pillars of your success

Measure Engagement

Know how much engagement your multimedia content is getting and where that engagement is coming from.

Benchmark Performance

See how your media is performing across your site and benchmark performance across hundreds of dimensions.

Drive More Views

Optimize your topics, formats, structures, and placements of your multimedia content to deliver stronger results.

Optimize your multimedia strategy

Produce Winning Content

Produce videos your audience wants to watch

Identify the highest performing articles with no multimedia content and have your team produce assets you know will succeed.
Marfeel Multimedia - Video strategy dashboard Marfeel Multimedia - Has video filter Marfeel Multimedia - Video performance metrics
Encyclopedic Data

Know everything there is to know about your multimedia content

Know what videos are getting the most views in real time, the precise second your users are dropping off, or how many mute and unmute actions your users are taking.
Marfeel Multimedia - Player analysis and media insights Marfeel Multimedia - Explore media plays
Placement Optimization

Find the right media for your prime real estate

From your homepage to in-line in your stories, choose the right videos for each location to maximize engagement with your content.
Marfeel Multimedia - Media placement optimization Marfeel Multimedia - Video performance ranking
Multimedia Funnel

Track your multimedia content funnel

Measure how your audience is interacting with each individual piece of media, with precise measurement of video loads, ad loads, plays, and completions.
Marfeel Multimedia - Conversion funnel and media insights
No-code Setup

No-code integration with your favorite player

Plug and play setup with the most popular players like Youtube, Dailymotion, JW Player, and more. Or via easy javascript integration. Either way, you’ll be up and running in minutes.
Marfeel Multimedia - Player integrations background Player logo Player logo Player logo Player logo Player logo Player logo Player logo Player logo Player logo Player logo
Impression Inventory Sizing

Accurately size your inventory for advertising

Get accurate measurements of your video impressions on a global level, but also broken down by editorial dimensions like sections, topics, and authors.
Marfeel Multimedia - Media ad impressions explorer Marfeel Multimedia - Group by dimensions
Live & On-Demand

Get live streaming metrics

Multimedia Analytics doesn’t only cover on-demand reproductions – you can also track live streaming of your video and radio shows.
Marfeel Multimedia - Live streaming dashboard Marfeel Multimedia - Concurrent video plays Marfeel Multimedia - Concurrent audio plays Marfeel Multimedia - Play rate
Do more with your multimedia

Create content that your audience wants to watch

Make audio and video pillars of your success

Drive strategy and decisions with unique insights on your multimedia content.

Marfeel dashboard