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Which stories should I add to my newsletters?

Understanding which articles have strong dark social traffic can help you pick stories for newsletters, as often stories with a lot of dark social traffic (push notifications, people sharing stories among themselves) are highly clickable and shareable.

Example using your newsroom in Marfeel

  • Compass > Editorial
  • Select Social under Traffic Medium and Dark social under traffic source

Want to learn more about audience loyalty?

Section titled “Want to learn more about audience loyalty?”

Find out more here or reach out to your Customer Success Manager.